CHEEZburger
- The documents do not say whether your data trains AI.
- Your data is used for personalized ads, including by third-party ad companies.
- Data is shared with partners and affiliates; you can opt out.
- The documents do not say who can read your content.
Uploads can be public forever under a broad license, ads track you.
Agent Trust Hub uses AI and may make mistakes. Review reports and confirm their contents before relying on them.
Collected
Account info, comments, device and usage data, IP, and sometimes precise location on the app.
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Privacy policy
“we may collect certain identifiers such as your IP addresses, and precise location solely through the mobile app in the event you have consented to provide us with your location.”
Training
They run the site, recommend content, and use third-party ads and data-enrichment tracking.
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Privacy policy
“The collected information may identify you, and is only intended to match the displayed advertisements to your personal interests.”
Sharing
Staff, other users, affiliates, ad companies, and a vendor that matches visits to email or address.
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Privacy policy
“We do not sell, trade, or rent users' Personal Information to other parties. We may share information solely in the following events:”
Kept
They say identifiable data is kept no longer than 24 months unless the law requires more.
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Privacy policy
“but not longer than 24 months in an identifiable form, or as required by law.”
Controls
Email them to access or delete data; cookie and Retention.com opt-outs are listed.
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Privacy policy
“Depending on your relationship with us, to exercise your rights contact us at: dpo@literally.media.”
Fine print
They take a forever license to posts, can cut access anytime, cap damages at $25.
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Terms of service
“you hereby grant Cheezburger a , , worldwide, non-exclusive, , sublicenseable and transferable license”
Expand “Read the exact line” to see the source alongside the explanation.
What you can turn off
The controls and opt-outs their own documents describe, and where they say to find them.
Opt out of Retention.com matching
https://app.retention.com/optout
Request access or deletion of your data
Email dpo@literally.media or info@literally.media
Turn off interest-based ads and cookies
Browser cookie settings, NAI/DAA opt-out pages, and Google Analytics opt-out linked in the privacy policy
Unsubscribe from marketing emails
Unsubscribe link in emails or preferences in your Service personal account
If a switch is not where they say, the deletion request above still applies.
Line by line
The lines that matter most, worst first.
If you post something, they can use, change, sell, and it forever, even after you leave.
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Terms of service
“you hereby grant Cheezburger a , , worldwide, non-exclusive, , sublicenseable and transferable license to use, adapt, modify, sell, reproduce, distribute”
For example, a meme you upload could be printed on merch or licensed to someone else with no payment to you.
not a in court.
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Terms of service
“You are giving up the right to litigate (or participate in as a party or class member) all disputes in court before a judge or jury.”
For example, if many users were harmed the same way, you generally could not join a .
They can shut off your access whenever they want, without saying why first.
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Terms of service
“Cheezburger may suspend or terminate your access to the Websites or terminate these Terms of Service, at any time, for any reason.”
For example, your account could disappear overnight with no warning email.
If they mess up, they say they owe you at most twenty-five dollars.
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Terms of service
“THE MAXIMUM OF CHEEZBURGER, ITS MANAGERS, MEMBERS, EMPLOYEES, LICENSORS, SUPPLIERS, OR AGENTS TO YOU FOR ANY CLAIM UNDER THESE TERMS OF SERVICE, WHETHER IN CONTRACT, TORT, OR OTHERWISE, IS $25.00.”
For example, even if a leak caused you real harm, their contract tries to cap payout at $25.
You agree to cover their legal costs if your use or posts cause a dispute.
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Terms of service
“You agree to and Cheezburger, its managers, members, employees and agents, from and against any and all claims”
For example, if someone sues them over a photo you posted, you may have to pay their lawyers.
What you upload is not private and can show up to staff, other users, and search engines.
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Privacy policy
“The Content that you upload may be available to other users of the Service and the Service's personnel, as well as to users of the Internet in general”
For example, a comment with your name could appear in Google results.
A partner can try to match your visit to your email or home address for marketing.
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Privacy policy
“Retention.com’s cookie collects an online identifier from your browser, which Retention.com matches against its databases to associate your visit with your email or home address.”
For example, browsing the site could lead to mail or email ads using an address they inferred.
Outside ad companies put cookies and trackers on the site to target ads.
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Privacy policy
“Company permits third party advertising companies to place advertisements on Company Services and manage their display.”
For example, an ad network can follow you across sites after you visit Cheezburger.
They say they do not sell or rent your personal information, though they still share in listed cases.
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Privacy policy
“We do not sell, trade, or rent users' Personal Information to other parties.”
For example, they still share with affiliates, law enforcement, and ad or enrichment vendors.
They say they will not keep identifiable data longer than two years unless the law says they must.
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Privacy policy
“but not longer than 24 months in an identifiable form, or as required by law.”
For example, old logs tied to you should be dropped or after 24 months.
Words to know
Legal words from the lines above, in plain English.
- precise geolocation
- Your exact position, usually from GPS, often accurate to within a few metres. For example, an app can tell not just your city but which building you are in right now.
- sell or share
- Under California law, selling means passing your data to others for money or other value; sharing means passing it on for targeted ads. For example, letting an ad network use your browsing history in return for ad space counts as a sale.
- personal data
- Any information that is about you or can be linked to you, from your name to your phone's ID. For example, your email, your IP address and the list of apps on your phone are all personal data.
- perpetual
- Lasting forever, with no end date. For example, a perpetual licence means the company can keep using your video years after you leave.
- irrevocable
- Cannot be taken back or cancelled once given, even if you change your mind or delete your account. For example, an irrevocable licence to your photos means you cannot withdraw it later.
- royalty-free
- The company can use your content without ever paying you for it. For example, your photo can appear in the app's ads and you get nothing.
- limitation of liability
- A cap on what the company will ever pay you if something goes wrong, often only what you paid in the last year. For example, if a leak of your data costs you thousands, the most you may get back is a month's subscription fee.
- indemnify
- You promise to pay the company's legal costs and losses if your use of the service gets it sued. For example, if you post a song you do not own and the label sues the app, you owe the app's lawyer bills.
- retention
- How long a company keeps your data before deleting it. For example, a policy might keep your messages for 30 days after you delete them, or for as long as it likes.
- cookies
- Small files a website saves on your device so it can recognise you and remember what you did. For example, a cookie keeps you logged in and can also tell an ad company which sites you visited.
- third parties
- Any company or person other than you and the app, such as advertisers, partners or analytics firms. For example, an analytics company that receives a record of every screen you tap is a third party.
How we got here · grade D · score 36/100 · 15 of 15 policy answers backed by a verified quote · 5 not stated
What does the app collect beyond what it needs to work?
They collect account details, comments, photos you upload, device and usage logs, IP, and precise location on the app if you consent.
Does it record your voice, face or body, and what happens to that?
Not stated in the documents.
Are your chats and uploads used to train AI models, and is that off by default?
Not stated in the documents.
Can employees or contractors read your conversations, and when?
Not stated in the documents.
Are you profiled or tracked for advertising?
Third-party ad companies, Google Analytics, Playwire, and Retention.com track visits and can target ads.
Do they sell or share your data, and can you opt out?
They say they do not sell personal information, but share with affiliates and vendors, and offer a CCPA-style sale/sharing opt-out.
What rights do they take over what you type and what the AI makes?
You keep copyright, but they take a perpetual, irrevocable, sublicensable license to use and sell your posts.
How long do they keep your data after you delete it, and can you delete it in the app?
Deletion is by email request; they say locating and deleting can take up to a month, and identifiable data is kept up to 24 months.
Does it build a lasting memory or profile of you, and can you see, edit or turn it off?
Not stated in the documents.
Do they commit to basic security, and have they leaked data?
They say they use physical, technical, and administrative security measures that meet industry standards.
Is there a real age gate, and are teens protected?
They say the service is not for children under 13 (or local child age) and you must be over 13, with no age-check described.
Will they tell you when the rules change, and is the policy specific?
The privacy policy is dated and says big changes get 7 days’ homepage notice; continued use means you accept. Terms are old and can change without notice.
Can they close your account without warning, and can you get your data out first?
They may suspend or terminate access at any time for any reason, including without prior notice for some content issues.
If something goes wrong, who pays?
The site is as-is, liability is capped at $25, and you must indemnify them for claims from your use or posts.
Do subscriptions renew on their own, and can you get a refund?
Not stated in the documents.
The privacy policy is 3,935 words at a college graduate level (Flesch reading ease 39.2); the terms are 5,142 words at a college level.
