Flipkart
- The documents do not say whether your data trains AI.
- Your data is used for personalized ads, including by third-party ad companies.
- Data is shared with partners and affiliates; you can opt out.
- The documents do not say who can read your content.
Flipkart collects location, IDs and payments, shares widely, takes a license, and you them.
Agent Trust Hub uses AI and may make mistakes. Review reports and confirm their contents before relying on them.
Collected
Account info, demographics, precise location, bank and PAN details, IP, and website URLs.
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Privacy policy
“Location information that describes the precise geographic location of your device”
Training
They use your data to run the service, market to you, measure ads, and fight fraud.
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Privacy policy
“We use your personal information to provide the product and services you request, analyze the sales and performance of our products, customize the experience of our end customers and also determine the relevancy of our advertisements into your platform.”
Sharing
Flipkart group companies, affiliates, partners, and other third parties may get your data.
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Privacy policy
“We may share personal information internally within Flipkart group companies, affiliates, partners, related companies and with other third parties our other corporate entities and affiliates”
Kept
They keep it as long as needed or the law requires, and maybe longer for fraud or claims.
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Privacy policy
“We retain your personal information in accordance with applicable laws, for a period no longer than is required for the purpose for which it was collected or as required under any applicable law.”
Controls
You can unsubscribe from marketing and write to them to access, correct, or delete data.
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Privacy policy
“You have an option to delete your data, subject to availability of the right in your area and to withdraw your consent that you have already provided by writing to us at the contact information provided below.”
Fine print
They can change terms without notice, take a forever license, and you must cover their legal costs.
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Terms of service
“We reserve the right, at our sole discretion, to change, modify, add, or remove portions of the ToU at any time and without any prior written notice to you.”
Expand “Read the exact line” to see the source alongside the explanation.
What you can turn off
The controls and opt-outs their own documents describe, and where they say to find them.
Unsubscribe from marketing emails
Click Unsubscribe in the email or write using the contact details in the privacy policy
Ask to delete data or withdraw consent
Write to the grievance contact and put “for withdrawal of consent” in the subject line
Opt out of Google Analytics
https://tools.google.com/dlpage/gaoptout as linked in the privacy policy
Contact the grievance officer
grievance.affiliate@flipkart.com or grievance.officer@flipkart.com as listed
If a switch is not where they say, the deletion request above still applies.
Line by line
The lines that matter most, worst first.
They get a forever license to use what you give them, including for ads, even after you leave.
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Terms of service
“You agree to grant Us a non-exclusive, worldwide, , , , (through multiple tiers) right to exercise the copyright, publicity, database rights or any other rights You have in Your Information”
For example, a comment you post could be reused in Flipkart ads without paying you.
If someone sues them because of something you did, you may have to pay their legal bills.
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Terms of service
“You shall and Flipkart, its owner, licensee, affiliates, subsidiaries, group companies (as applicable) and their respective officers, directors, agents, and employees, from any claim or demand”
For example, if a post you made causes a lawsuit, you could owe Flipkart attorney fees.
They collect exact location of your device, not just a city.
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Privacy policy
“Location information that describes the precise geographic location of your device”
For example, they may know the street your phone is on while you use the site.
Your data can go to many Flipkart-related companies and outside partners.
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Privacy policy
“We may share personal information internally within Flipkart group companies, affiliates, partners, related companies and with other third parties”
For example, an affiliate partner could receive your contact details to process commissions.
They can change the rules anytime and keeping using the site means you agree.
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Terms of service
“We reserve the right, at our sole discretion, to change, modify, add, or remove portions of the ToU at any time and without any prior written notice to you.”
For example, new limits on your account could apply the next time you log in with no email warning.
They can shut your account if they think your info is wrong or incomplete.
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Terms of service
“We shall have the right to indefinitely suspend or terminate or block access of your membership on the Website and refuse to provide You with access to the Website.”
For example, they could lock you out of the affiliate dashboard without a warning email.
Optional surveys can record your voice or video.
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Privacy policy
“The surveys may involve collection of voice data or video recordings, the participation of which would purely be voluntary in nature.”
For example, if you join a research call, they may keep a recording of your voice.
Outside companies should not get your data to advertise their own stuff unless you say yes.
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Privacy policy
“We do not disclose your personal information to third parties for their marketing and advertising purposes without your explicit consent.”
For example, a random advertiser should not buy your email from Flipkart without consent.
They say they use basic security to protect stored data.
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Privacy policy
“We maintain reasonable physical, electronic and procedural safeguards to protect your information.”
For example, they claim account pages use a secure server when you log in.
Words to know
Legal words from the lines above, in plain English.
- personal data
- Any information that is about you or can be linked to you, from your name to your phone's ID. For example, your email, your IP address and the list of apps on your phone are all personal data.
- affiliates
- Other companies owned by or connected to the same parent company. For example, if you use one app, its sister apps under the same owner may also get your data.
- third parties
- Any company or person other than you and the app, such as advertisers, partners or analytics firms. For example, an analytics company that receives a record of every screen you tap is a third party.
- retention
- How long a company keeps your data before deleting it. For example, a policy might keep your messages for 30 days after you delete them, or for as long as it likes.
- consent
- Your clear agreement to something, given by an action like ticking a box or tapping Accept. For example, a pop-up asking if the app may use your location is asking for consent.
- worldwide license
- You let the company use your content anywhere on earth, usually for free and for as long as it likes. For example, a video you post can be shown in ads in any country without asking you again.
- perpetual
- Lasting forever, with no end date. For example, a perpetual licence means the company can keep using your video years after you leave.
- irrevocable
- Cannot be taken back or cancelled once given, even if you change your mind or delete your account. For example, an irrevocable licence to your photos means you cannot withdraw it later.
- royalty-free
- The company can use your content without ever paying you for it. For example, your photo can appear in the app's ads and you get nothing.
- sublicensable
- The company can pass its rights over your content on to other companies without asking you. For example, an app can let an advertiser or a partner reuse your video under the licence you gave.
- indemnify
- You promise to pay the company's legal costs and losses if your use of the service gets it sued. For example, if you post a song you do not own and the label sues the app, you owe the app's lawyer bills.
How we got here · grade F · score 31/100 · 14 of 15 policy answers backed by a verified quote · 4 not stated
What does the app collect beyond what it needs to work?
They collect more than account basics, including precise location, PAN, bank details, demographics, IP, and website URLs.
Does it record your voice, face or body, and what happens to that?
Optional surveys may collect voice or video. The policy does not say those recordings are deleted after the session.
Are your chats and uploads used to train AI models, and is that off by default?
Not stated in the documents.
Can employees or contractors read your conversations, and when?
Not stated in the documents.
Are you profiled or tracked for advertising?
They use cookies and Google Analytics for marketing and analytics, and they tailor ads.
Do they sell or share your data, and can you opt out?
They share with group companies, affiliates, and partners. They say they need explicit consent before giving data to third parties for those parties' own marketing.
What rights do they take over what you type and what the AI makes?
You grant a worldwide, perpetual, irrevocable, royalty-free, sublicensable license over information you supply.
How long do they keep your data after you delete it, and can you delete it in the app?
Deletion is by writing to them, not a simple in-app wipe with a set deadline. They may keep data for fraud or legal claims.
Does it build a lasting memory or profile of you, and can you see, edit or turn it off?
Not stated in the documents.
Do they commit to basic security, and have they leaked data?
They describe reasonable physical, electronic, and procedural safeguards and a secure server for account access.
Is there a real age gate, and are teens protected?
Use is for people 18+ who can contract under Indian law. They do not describe age checks beyond that statement.
Will they tell you when the rules change, and is the policy specific?
The terms can change with no prior notice; continued use means you accept. The privacy policy is undated.
Can they close your account without warning, and can you get your data out first?
They can indefinitely suspend or terminate access if they think your information is untrue or incomplete. No export-before-close process is described.
If something goes wrong, who pays?
The site is as-is with broad damage limits, and you must indemnify Flipkart for claims from your use.
Do subscriptions renew on their own, and can you get a refund?
Not stated in the documents.
The privacy policy is 2,818 words at a college graduate level (Flesch reading ease 35.8); the terms are 4,647 words at a professional or legal expert level.