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Naver

DTier DMedium risk · 38/100
  • The policy allows AI training; it does not describe an opt-out.
  • Your data is used for personalized ads, including by third-party ad companies.
  • Data is shared with partners and affiliates; you can opt out.
  • The documents do not say who can read your content.

Naver collects a lot, uses it for ads and AI, and takes a broad license on your posts.

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Privacy policy · September 3, 2026 ↗Terms · July 10, 2025 ↗24 min read · professional or legal expert level30 lines verified word for word
  • Capped at C (the answers alone would give C): Uses your content for AI training with no opt-out

Collected

What is collected

Account info, device IDs, location, usage logs, and image or voice when you use those tools.

Read the exact line

Privacy policy

“When using Services - IP address, cookies, service usage records, device information, location information - Image/voice information (when using image/voice-based services)”

Training

How it is used

They use your data to run the service, show personalized ads, and develop AI.

Read the exact line

Privacy policy

“NAVER applies artificial intelligence (AI) technology across its services for service delivery and improvement, new technology development, discovery of new service features, enhancement of service experience, and personalized services (including advertisements). Personal information is also used for AI technology development.”

Sharing

Who may see it

Vendors process data for them; they may give behavioral data to third parties.

Read the exact line

Privacy policy

“NAVER may entrust or provide behavioral data to third parties during the service usage process.”

Kept

How long it is kept

They say they delete after the purpose is done, but some records are kept for years by law.

Read the exact line

Privacy policy

“NAVER promptly destroys personal information once the purpose of its use has been achieved.”

Controls

Your controls

You can view, change, or delete data in your ID settings or by contacting them, and close your account.

Read the exact line

Privacy policy

“Users may directly view or modify their personal information at any time through NAVER ID, or request access or deletion through Contact Us.”

Fine print

The fine print

They take a long license on posts; Korean law and courts apply; they notify before policy changes.

Read the exact line

Terms of service

“Naver needs to have a legitimate right to use your contents such as a license to store, copy, reproduce, modify, publicly transmit, display, distribute, and create derivative works (only limited to translation) of such contents (license without any restriction on term or territory and ).”

Expand “Read the exact line” to see the source alongside the explanation.

What you can turn off

The controls and opt-outs their own documents describe, and where they say to find them.

  1. View or change your data, or

    NAVER ID settings, or Contact Us / Customer Support (privacy@naver.com / 1588-3820)

  2. Delete or hide posts so they are not used for AI R&D

    In-service delete/private controls, or request via Customer Center

  3. Block cookies in your browser

    Browser settings as listed under Cookie Allow/Block Settings in the privacy policy

  4. Withdraw membership if you want the account gone

    Membership Withdrawal in NAVER ID / Customer Center

If a switch is not where they say, the deletion request above still applies.

Line by line

The lines that matter most, worst first.

1 · How it is used

What you post can be used to train or improve Naver’s AI unless you delete or hide it first.

Read the exact line

Terms of service

“Moreover, valuable contents that you provide may be used by Naver for the purposes of research and development related to artificial intelligence technology, etc.”

For example, a blog post you write could be used to train Naver’s AI models.

2 · How it is used

By posting, you give Naver a free, worldwide, no-time-limit right to use your content for the service and related work.

Read the exact line

Terms of service

“license to store, copy, reproduce, modify, publicly transmit, display, distribute, and create derivative works (only limited to translation) of such contents (license without any restriction on term or territory and ).”

For example, they can copy and show your photo in the app and in promotions without paying you.

3 · How it is used

They build ads around your activity and profile, not just the page you are on.

Read the exact line

Privacy policy

“We also use personal information to provide and display personalized advertisements that are valuable to users.”

For example, searches you make can be used to pick which ads you see later.

4 · How it is used

Your browsing-style activity can be handed to outside companies.

Read the exact line

Privacy policy

“NAVER may entrust or provide behavioral data to third parties during the service usage process.”

For example, visit and search patterns may go to an ad partner.

5 · What is collected

If you use camera or voice features, those recordings are collected as personal information.

Read the exact line

Privacy policy

“- Image/voice information (when using image/voice-based services)”

For example, a voice search clip can be stored as part of your service data.

6 · How long it is kept

Some purchase and contract records are kept for five years even after you leave.

Read the exact line

Privacy policy

“Records regarding contracts or withdrawal of offers 5 years”

For example, a paid-service receipt can stay on file for five years.

7 · The fine print

Kids under 14 need a parent or guardian to agree before Naver collects their data.

Read the exact line

Privacy policy

“When collecting personal information of children under the age of 14, NAVER obtains the consent of the child’s legal representative”

For example, a 13-year-old cannot finish signup without a parent’s consent.

8 · How long it is kept

Outside auditors check their security, which is stronger than a vague promise.

Read the exact line

Privacy policy

“NAVER’s information security activities are regularly evaluated by external organizations through international information security certification ISO/IEC 27001 and Korea’s national information security certifications ISMS-P and ISMS.”

For example, they publish ISO 27001 and SOC-style reviews of how they lock down data.

9 · Terms

You can use Korean courts.

Read the exact line

Terms of service

“any dispute arising between you and Naver arising out of or in connection with the NAVER Terms of Service or Naver Services, shall be resolved in accordance with the procedures set out in the Civil Procedure Act of Republic of Korea.”

For example, you would sue in Korea under Korean civil procedure, not a U.S.

10 · The fine print

You can close your membership whenever you want and they say they will process it quickly.

Read the exact line

Terms of service

“members may apply for termination of this Term of Service and withdraw from Naver membership at any time, and in such case, Naver shall process such application pursuant to applicable laws, etc. without delay.”

For example, you can request membership withdrawal and they should start deleting account data soon after.

11 · The fine print

They must post privacy-policy changes at least a week before they take effect.

Read the exact line

Privacy policy

“If any additions, deletions, or modifications are made to this Privacy Policy, NAVER will provide prior notice at least 7 days before the effective date through the “Announcements” section.”

For example, a new data use would show in Announcements at least seven days early.

Words to know

Legal words from the lines above, in plain English.

cookies
Small files a website saves on your device so it can recognise you and remember what you did. For example, a cookie keeps you logged in and can also tell an ad company which sites you visited.
personal data
Any information that is about you or can be linked to you, from your name to your phone's ID. For example, your email, your IP address and the list of apps on your phone are all personal data.
third parties
Any company or person other than you and the app, such as advertisers, partners or analytics firms. For example, an analytics company that receives a record of every screen you tap is a third party.
royalty-free
The company can use your content without ever paying you for it. For example, your photo can appear in the app's ads and you get nothing.
targeted advertising
Ads chosen for you based on what you have done across other apps and websites, not just this one. For example, you look at shoes in one app and see shoe ads in a totally different app the next day.
consent
Your clear agreement to something, given by an action like ticking a box or tapping Accept. For example, a pop-up asking if the app may use your location is asking for consent.
How we got here · grade D · score 38/100 · 15 of 15 policy answers backed by a verified quote · 2 not stated
  • What does the app collect beyond what it needs to work?

    They collect account data plus IP, cookies, device IDs, location, usage logs, and image or voice. That is more than needed just to log in.

  • Does it record your voice, face or body, and what happens to that?

    Image and voice are collected for those features, and personal information is used for AI development. They do not say it is deleted right after the session.

  • Are your chats and uploads used to train AI models, and is that off by default?

    They say your content and personal information may be used for AI research and development. The documents do not give a training opt-out switch, only deleting or hiding posts.

  • Can employees or contractors read your conversations, and when?

    Not stated in the documents.

  • Are you profiled or tracked for advertising?

    They use cookies, ad IDs, and behavioral data for personalized ads and may give that behavioral data to third parties.

  • Do they sell or share your data, and can you opt out?

    They say they do not give personal information out without a legal basis, but they outsource processing and may provide behavioral data to third parties. Cookie blocking is described.

  • What rights do they take over what you type and what the AI makes?

    Posting grants a royalty-free license with no time or place limit, including copies for affiliates doing R&D for them.

  • How long do they keep your data after you delete it, and can you delete it in the app?

    You can delete your account and they say they destroy data promptly, but some legal records are kept for 3, 5, or even 10 years.

  • Does it build a lasting memory or profile of you, and can you see, edit or turn it off?

    They analyze usage to personalize content and ads. They do not describe a memory you can view, edit, or turn off.

  • Do they commit to basic security, and have they leaked data?

    They describe encryption, access control, and outside certifications including ISO 27001, ISMS-P, and SOC reports.

  • Is there a real age gate, and are teens protected?

    Under-14 accounts need a legal representative’s consent. They also mention Juvenile Protection Act limits on some services.

  • Will they tell you when the rules change, and is the policy specific?

    The privacy policy is dated and lists data types, purposes, and retention. They give at least 7 days’ notice; material terms changes get 30 days.

  • Can they close your account without warning, and can you get your data out first?

    You can withdraw anytime. They describe step-by-step restrictions with notice, but urgent cases can be faster. Export is mentioned when they suspend services, not as a general account export.

  • If something goes wrong, who pays?

    They say they pay for harm from their willful misconduct or negligence under Korean law, and they exclude unforeseeable special damages. They do not make you indemnify them in this text.

  • Do subscriptions renew on their own, and can you get a refund?

    Not stated in the documents.

The privacy policy is 5,437 words at a professional or legal expert level (Flesch reading ease 21.8); the terms are 4,336 words at a college graduate level.

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