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popl

CTier CMedium risk · 41/100
  • The policy says your content is not used for AI training.
  • Your data is used for personalized ads, including by third-party ad companies.
  • Data is shared with partners and affiliates; you can opt out.
  • The documents do not say who can read your content.

Popl collects location, photos, and broker data, shares for ads, keeps some data for years.

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Privacy policy ↗Terms · September 16, 2019 ↗99 min read · college level18 lines verified word for word

Collected

What is collected

They collect account info, usage, photos, precise location, cookies, and data from brokers and social apps.

Read the exact line

Privacy policy

“We may collect personal information about you from third-party sources, including Data Brokers and Other consumers (e.g., referrals).”

Training

How it is used

They use your data to run the service, market to you, and show targeted ads; they say they do not train LLMs.

Read the exact line

Privacy policy

“We do not process personal data for the purpose of training large language models.”

Sharing

Who may see it

Vendors, affiliates, ad networks, and analytics partners can see data; profiles can be public.

Read the exact line

Privacy policy

“We “share” certain personal information with third party ad networks for purposes of behavioral advertising, including Personal Identifiers, Internet Activity, and Commercial Information.”

Kept

How long it is kept

They keep some customer data for years; after you stop, purchase data may stay about 7 years.

Read the exact line

Privacy policy

“If you stop interacting with us as a customer, we will remove or information kept for that purpose after 7 years.”

Controls

Your controls

You can , opt out of targeted ads, and unsubscribe from emails or SMS.

Read the exact line

Privacy policy

“You have the right to opt-out of any selling and sharing of your personal information.”

Fine print

The fine print

They can close your account without notice.

Read the exact line

Terms of service

“Popl reserves the right, in its sole discretion, to terminate your access to the Site and the related services or any portion thereof at any time, without notice.”

Expand “Read the exact line” to see the source alongside the explanation.

What you can turn off

The controls and opt-outs their own documents describe, and where they say to find them.

  1. Opt out of targeted ads / sharing

    Privacy policy /state sections: “You may opt-out of these data practices here” / Make a Privacy Request

  2. or access

    Email [email protected] or use “Make a Privacy Request by clicking here”

  3. Unsubscribe from marketing email and SMS

    Link in emails; text STOP to the short code for SMS

  4. Limit cookies in your browser

    Browser cookie settings; Google opt-out at google.com/dlpage/gaoptout

If a switch is not where they say, the deletion request above still applies.

Line by line

The lines that matter most, worst first.

1 · What is collected

They buy or receive your name, email, phone, and job info from data brokers, not only from you.

Read the exact line

Privacy policy

“We may collect personal information about you from third-party sources, including Data Brokers and Other consumers (e.g., referrals).”

For example, a broker could give them your work email even if you never typed it into Popl.

2 · What is collected

They list precise location as something they collect about users, which is more than a general city.

Read the exact line

Privacy policy

“Location Information, including precise geolocation”

For example, using the app could record a more exact location than just “New York.”

3 · How it is used

Ad companies get identifiers and browsing/purchase signals so they can follow you with ads.

Read the exact line

Privacy policy

“We “share” certain personal information with third party ad networks for purposes of behavioral advertising, including Personal Identifiers, Internet Activity, and Commercial Information.”

For example, visiting the site could help Meta or Google show you Popl ads on other apps.

4 · The fine print

If someone sues them because of how you used the site, you may have to pay their legal bills.

Read the exact line

Terms of service

“You agree to , Popl, its officers, directors, employees, agents and third parties, for any losses, costs, liabilities and expenses”

For example, a fight over something on your public profile could leave you covering Popl’s lawyer fees.

5 · The fine print

They can shut your account immediately and do not promise a warning.

Read the exact line

Terms of service

“Popl reserves the right, in its sole discretion, to terminate your access to the Site and the related services or any portion thereof at any time, without notice.”

For example, your digital card could stop working overnight with no email first.

6 · How long it is kept

Purchase-related records can stick around for seven years after you leave.

Read the exact line

Privacy policy

“If you stop interacting with us as a customer, we will remove or information kept for that purpose after 7 years.”

For example, your old order address might still be on file years after you delete the app.

7 · How it is used

Profiles are meant to be public and searchable, not private by default.

Read the exact line

Terms of service

“This website will hold public user profiles that are shared with others in a social media fashion.”

For example, someone could search your name and see the card you set up.

8 · How it is used

They say they do not use your personal data to train chatbots or similar AI models.

Read the exact line

Privacy policy

“We do not process personal data for the purpose of training large language models.”

For example, your badge scans should not be fed into an LLM training set under this line.

9 · How it is used

There is an opt-out for targeted advertising / sharing with ad networks.

Read the exact line

Privacy policy

“You may opt-out of these data practices here.”

For example, a California user can use their privacy-request link to stop behavioral ads.

Words to know

Legal words from the lines above, in plain English.

personal data
Any information that is about you or can be linked to you, from your name to your phone's ID. For example, your email, your IP address and the list of apps on your phone are all personal data.
third parties
Any company or person other than you and the app, such as advertisers, partners or analytics firms. For example, an analytics company that receives a record of every screen you tap is a third party.
data broker
A company that buys, collects and resells information about people, usually without ever meeting them. For example, your phone number and shopping habits can be sold as part of a list to a company you never heard of.
targeted advertising
Ads chosen for you based on what you have done across other apps and websites, not just this one. For example, you look at shoes in one app and see shoe ads in a totally different app the next day.
de-identified
Data with your name and obvious identifiers removed, though it can sometimes still be traced back to you. For example, your chats with names stripped out may still be kept and studied after you delete your account.
opt out
Something is on by default and stays on until you find the setting and turn it off. For example, your chats may be used for training unless you go into settings and switch it off.
precise geolocation
Your exact position, usually from GPS, often accurate to within a few metres. For example, an app can tell not just your city but which building you are in right now.
indemnify
You promise to pay the company's legal costs and losses if your use of the service gets it sued. For example, if you post a song you do not own and the label sues the app, you owe the app's lawyer bills.
How we got here · grade C · score 41/100 · 15 of 15 policy answers backed by a verified quote · 2 not stated
  • What does the app collect beyond what it needs to work?

    They collect more than account and content: device and usage data, cookies, photos, precise location, social-login data, and data-broker records.

  • Does it record your voice, face or body, and what happens to that?

    They collect photos (and list physical/audio data) and keep customer data while you use the product; they do not say voice is processed only in-session.

  • Are your chats and uploads used to train AI models, and is that off by default?

    The Connecticut notice says they do not process personal data to train large language models.

  • Can employees or contractors read your conversations, and when?

    Not stated in the documents.

  • Are you profiled or tracked for advertising?

    Third-party ad networks and cookies track you for behavioral ads; they offer an opt-out.

  • Do they sell or share your data, and can you opt out?

    They say they do not sell for money, but they share identifiers with ad networks for behavioral ads and offer an opt-out. They also list data brokers.

  • What rights do they take over what you type and what the AI makes?

    The site is built around public, searchable user profiles; they do not grant you extra ownership language beyond using the service.

  • How long do they keep your data after you delete it, and can you delete it in the app?

    Deletion is mainly by request. Some customer data is kept for years, including about seven years after you stop interacting.

  • Does it build a lasting memory or profile of you, and can you see, edit or turn it off?

    They list creating customer profiles as a legitimate interest but do not describe view/edit/off controls for a memory feature.

  • Do they commit to basic security, and have they leaked data?

    They mention physical and electronic safeguards but give no audit or bug-bounty program and say they cannot guarantee security.

  • Is there a real age gate, and are teens protected?

    They do not knowingly collect from under 13. Under 18 may use only with a parent’s permission; no age-proofing is described.

  • Will they tell you when the rules change, and is the policy specific?

    Terms are dated September 16, 2019. Privacy says they will post changes and notify for material use/sharing changes, but retention and purposes stay fairly general.

  • Can they close your account without warning, and can you get your data out first?

    They may refuse service and terminate accounts at any time without notice. No export-before-close promise is stated.

  • If something goes wrong, who pays?

    The service is as-is with broad damage limits, and you must indemnify Popl for losses tied to your use.

  • Do subscriptions renew on their own, and can you get a refund?

    Not stated in the documents.

The privacy policy is 22,573 words at a college level (Flesch reading ease 41); the terms are 2,195 words at a college level.

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