Target
- The policy allows AI training; it does not describe an opt-out.
- Your data is used for personalized ads, including by third-party ad companies.
- Data is shared with partners and affiliates; you can opt out.
- Staff may review your content; the policy does not describe an opt-out.
Target collects a lot, uses it for ads and AI, can close you anytime.
Agent Trust Hub uses AI and may make mistakes. Review reports and confirm their contents before relying on them.
- Uses your content for AI training with no opt-out
Collected
They collect account info, purchases, browsing, location, health data, voiceprints, photos, and inferences.
Read the exact line
Privacy policy
“Identifiers (e.g., name, mailing address, email address, phone number, payment information, driver’s license number, license plate number, device ID, IP address, online identifiers)”
Training
They use it to fulfill orders, market, personalize, run ads, and train AI models.
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Privacy policy
“Enhance technology and enable innovation, including development, deployment, and training of AI models and services”
Sharing
Affiliates, banks, vendors, ad networks, Google and Meta, and partners can get your data.
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Privacy policy
“We may share these identifiers with third parties (e.g., Google and Meta) to coordinate advertising and reporting across devices and browsers.”
Kept
They keep it as long as they say they need it; biometrics can last up to three years after last contact.
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Privacy policy
“We retain your personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy or for the period legally permitted or required.”
Controls
You can request access, correction, or deletion, and opt out of sale and targeted ads.
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Privacy policy
“Do Not Use for Targeted Advertising, Do Not Share for Cross-Context Behavioral Advertising, and Do Not Sell : Go to Your Privacy Choices or call 1-800-831-6880.”
Fine print
They can close you anytime, you them, Circle 360 auto-renews with no refunds.
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Terms of service
“Target reserves the right, without notice and at its sole discretion, to terminate your account or your use of the Site and to block or prevent future access to and use of the Site (i) if you violate any of these Terms & Conditions, (ii) for any other reason or (iii) for no reason.”
Expand “Read the exact line” to see the source alongside the explanation.
What you can turn off
The controls and opt-outs their own documents describe, and where they say to find them.
Opt out of sale and targeted ads
Your Privacy Choices on Target.com, or call 1-800-831-6880; GPC is also honored
Request access, correction, or deletion
Linked request forms in the privacy policy or privacy line 1-800-831-6880
Cancel Circle 360 before renewal
Membership section of your Target account page
Opt out of promotional mail, calls, and email
Privacy information line 1-800-831-6880, or unsubscribe links in emails
If a switch is not where they say, the deletion request above still applies.
Line by line
The lines that matter most, worst first.
They say they can use the information they collect to train AI. The policy does not describe a way to turn that off.
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Privacy policy
“Enhance technology and enable innovation, including development, deployment, and training of AI models and services”
For example, your shopping history or chat with guest service could be used to train their models.
Reviews, photos, and other things you post can be used, changed, and sublicensed forever, even in ads, without paying you.
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Terms of service
“you grant to Target a non-exclusive, , fully paid-up, , , , transferable right and license to use, display, perform, transmit, copy, modify, delete, adapt, publish, translate, create derivative works from, sell and distribute such User Content”
For example, a product photo you upload could show up in Target ads later.
not a regular court, and you cannot join a .
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Terms of service
“Except as the Terms & Conditions otherwise provide, you and Target waive the right to try any claim in court before a judge or jury and to bring or participate in any class, collective, or other .”
For example, if many shoppers were overcharged the same way.
If your use of the site or your posts cause a legal fight, you may have to pay Target’s costs.
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Terms of service
“you agree to and Target and its respective employees, directors, officers, agents, vendors and suppliers from and against any liabilities, losses, investigations, inquiries, claims, suits, damages, costs and expenses”
For example, if someone sues Target over a review you posted, they can ask you to cover their lawyers.
They and ad companies track how you browse and shop so they can show ads based on your interests.
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Privacy policy
“We participate in interest-based advertising (IBA), also known as online behavioral advertising (OBA).”
For example, looking at baby gear on Target.com can lead to baby ads on other sites.
They list voiceprints as something they may collect, and they keep biometric data for a set schedule.
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Privacy policy
“Biometric information (e.g., voiceprints)”
For example, a recorded guest-service call could be treated as a voiceprint and kept for years.
If you pay for Circle 360, they auto-renew and do not refund the fee.
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Terms of service
“The membership fee for Target Circle 360 is non-refundable.”
For example, if you cancel two days after renewal, you still paid for the full period.
A Target employee can read your chat message while you are still typing it.
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Privacy policy
“Chat functionality allows our Guest Relations specialists to see what a Guest is typing before hitting the send button.”
For example, you start typing a complaint and an agent can see it before you hit send.
If your browser sends a Global Privacy Control signal, they treat it as saying no to sale and targeted ads where state law applies.
Read the exact line
Privacy policy
“Target treats Global Privacy Control signals as opt-out of sale and opt out of targeted/cross-context behavioral advertising requests under applicable state laws”
For example, turning on GPC in your browser can opt you out of some ad sharing in California.
They say the site is not for kids under 13 and they do not knowingly collect from them online.
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Privacy policy
“We do not knowingly collect personal information online from children under the age of 13.”
For example, a parent can call if a child under 13 created an account.
Words to know
Legal words from the lines above, in plain English.
- device identifiers
- Codes that single out your phone or computer, used to recognise you across apps and sites. For example, the advertising ID on your phone lets two unrelated apps know they are seeing the same person.
- third parties
- Any company or person other than you and the app, such as advertisers, partners or analytics firms. For example, an analytics company that receives a record of every screen you tap is a third party.
- retention
- How long a company keeps your data before deleting it. For example, a policy might keep your messages for 30 days after you delete them, or for as long as it likes.
- personal data
- Any information that is about you or can be linked to you, from your name to your phone's ID. For example, your email, your IP address and the list of apps on your phone are all personal data.
- targeted advertising
- Ads chosen for you based on what you have done across other apps and websites, not just this one. For example, you look at shoes in one app and see shoe ads in a totally different app the next day.
- sell or share
- Under California law, selling means passing your data to others for money or other value; sharing means passing it on for targeted ads. For example, letting an ad network use your browsing history in return for ad space counts as a sale.
- sublicensable
- The company can pass its rights over your content on to other companies without asking you. For example, an app can let an advertiser or a partner reuse your video under the licence you gave.
- perpetual
- Lasting forever, with no end date. For example, a perpetual licence means the company can keep using your video years after you leave.
- irrevocable
- Cannot be taken back or cancelled once given, even if you change your mind or delete your account. For example, an irrevocable licence to your photos means you cannot withdraw it later.
- royalty-free
- The company can use your content without ever paying you for it. For example, your photo can appear in the app's ads and you get nothing.
- class action waiver
- You agree not to join with other users in one lawsuit; each person must complain alone. For example, if a bug overcharges a million people, you cannot all sue together for a refund.
- indemnify
- You promise to pay the company's legal costs and losses if your use of the service gets it sued. For example, if you post a song you do not own and the label sues the app, you owe the app's lawyer bills.
How we got here · grade F · score 26/100 · 15 of 15 policy answers backed by a verified quote · 0 not stated
What does the app collect beyond what it needs to work?
They collect identifiers, purchases, browsing, precise location, demographics, health data, biometrics, photos, and inferences, plus data from other sources.
Does it record your voice, face or body, and what happens to that?
They list voiceprints and audio/visual recordings. Biometric data is kept until the purpose is done or within three years of last interaction unless law requires longer. Device-camera try-on is not stored.
Are your chats and uploads used to train AI models, and is that off by default?
They say they use information to develop and train AI models. The documents do not describe a way to opt out of that training use.
Can employees or contractors read your conversations, and when?
Guest Relations can see chat text before you send it, and they reserve the right to monitor user content, with no opt-out described.
Are you profiled or tracked for advertising?
They run interest-based ads and let companies like Google and Meta place tags and share identifiers across devices.
Do they sell or share your data, and can you opt out?
They share with affiliates, banks, vendors, and ad partners, and they describe selling or sharing for ads with a state-law opt-out and GPC.
What rights do they take over what you type and what the AI makes?
For reviews and other user content you grant a perpetual, irrevocable, sublicensable license, including to sell and use in advertising.
How long do they keep your data after you delete it, and can you delete it in the app?
Deletion is by request (or phone), subject to exceptions. They keep data as long as reasonably necessary; biometrics can last up to three years after last interaction.
Does it build a lasting memory or profile of you, and can you see, edit or turn it off?
They merge data across devices and draw inferences about preferences, but they do not describe a memory feature you can view or turn off.
Do they commit to basic security, and have they leaked data?
They describe administrative, technical, and physical safeguards and PCI standards for cards, and say no system is fully secure.
Is there a real age gate, and are teens protected?
The site is for ages 13 and up; under 18 needs a parent. They do not knowingly collect from children under 13 online. No strong age-check is described.
Will they tell you when the rules change, and is the policy specific?
Policies are dated, but terms say changes take effect when posted and continued use means you accept. Privacy says they may change it and you should review it.
Can they close your account without warning, and can you get your data out first?
They can terminate your account or block the site without notice, for any reason or no reason. Closing Circle can wipe rewards.
If something goes wrong, who pays?
The site is as-is with a broad liability cap, and you must defend and indemnify Target for claims tied to your use or your content.
Do subscriptions renew on their own, and can you get a refund?
Target Circle 360 auto-renews. The membership fee is non-refundable. They say they will email if the cost changes.
The privacy policy is 6,389 words at a professional or legal expert level (Flesch reading ease 29.2); the terms are 19,056 words at a college graduate level.
