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Uber

FTier FHighest risk · 34/100
  • The policy allows AI training; it does not describe an opt-out.
  • Your data is used for personalized ads, including by third-party ad companies.
  • Data is shared with partners and affiliates; you can opt out.
  • The policy describes staff access for safety and legal checks.

Uber collects location, IDs, biometrics and chats, trains models, shares for ads.

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Privacy policy · September 17, 2026 ↗Terms ↗36 min read · college graduate level27 lines verified word for word
  • Uses your content for AI training with no opt-out

Collected

What is collected

Account info, IDs, precise location, device IDs, driving data, photos, selfies, and recordings.

Read the exact line

Privacy policy

“We collect this information from your device when the Uber app is running in the foreground (app open and on-screen) or background (app open but not on-screen).”

Training

How it is used

They use it to run rides, for safety, ads, and to train machine learning models.

Read the exact line

Privacy policy

“We use data for analysis, research and product development, including to train machine learning models that are used to enable our services”

Sharing

Who may see it

Riders, merchants, affiliates, ad companies, and other partners can get some of your data.

Read the exact line

Privacy policy

“We also share data with our affiliates, subsidiaries, service providers and partners; for legal reasons; or in connection with claims or disputes.”

Kept

How long it is kept

Many records last the life of the account plus 7 years; deletion is usually within 90 days.

Read the exact line

Privacy policy

“We generally delete data within 90 days of an account deletion request, except where retention is necessary for the above reasons.”

Controls

Your controls

You can delete the account in Privacy settings and opt out of some personalized ads.

Read the exact line

Privacy policy

“You may request that we delete your account here or through the Privacy menus in the Uber app.”

Fine print

The fine print

They can end your account anytime; you waive court and ; payments are usually non-refundable.

Read the exact line

Terms of service

“Uber, in its sole discretion, may immediately terminate these Terms or any Services with respect to you, or generally cease offering or deny access to the Services or any portion thereof, at any time for any reason.”

Expand “Read the exact line” to see the source alongside the explanation.

What you can turn off

The controls and opt-outs their own documents describe, and where they say to find them.

  1. Request account deletion

    Privacy menus in the Uber app, or Privacy Center / the deletion link in the notice

  2. Turn off ad personalization

    The ad personalization opt-out linked in the privacy notice; also Cookie Notice and marketing choices

  3. Download a copy of your data

    Download Your Data feature in the Uber apps or website

  4. Limit marketing emails and pushes

    Marketing and advertising choices / Settings described in Choice and transparency

If a switch is not where they say, the deletion request above still applies.

Line by line

The lines that matter most, worst first.

1 · How it is used

Your trips, content, and other data can be used to train Uber’s AI and matching systems, and the notice does not give a training off switch.

Read the exact line

Privacy policy

“We use data for analysis, research and product development, including to train machine learning models that are used to enable our services (such as, matching and trip routing) and keep our platform safe”

For example, a selfie or trip path you generate could be used to improve identity checks or routing models.

2 · What is collected

They collect face and similar biometric data to verify you are the account holder.

Read the exact line

Privacy policy

“This may include biometric data that allows you to be identified based on your physical or biological characteristics.”

For example, you may have to take a live selfie that is compared to your profile photo before going online.

3 · The fine print

They can shut off your account immediately without promising a warning.

Read the exact line

Terms of service

“Uber, in its sole discretion, may immediately terminate these Terms or any Services with respect to you, or generally cease offering or deny access to the Services or any portion thereof, at any time for any reason.”

For example, you could lose access overnight and not get a chance to export everything first.

4 · The fine print

If your use of Uber leads to a legal fight, you may have to pay Uber’s costs.

Read the exact line

Terms of service

“You agree to and hold Uber and its affiliates and their officers, directors, employees, and agents harmless from and against any and all actions, claims, demands, losses, liabilities, costs, damages, and expenses”

For example, a dispute over user content or a ride incident could leave you covering their lawyers.

5 · How it is used

Ad tech companies get identifiers and location-related data so ads can be targeted.

Read the exact line

Privacy policy

“We share data - including advertising or device identifier, hashed email address, approximate location, and ad interaction data - with these intermediaries to enable their services”

For example, an ad network could use your device ID and hashed email to show you ads on other apps.

6 · How long it is kept

A lot of driver and trip data is kept for years even after you stop using the app, unless you delete the account sooner.

Read the exact line

Privacy policy

“for 7 years from collection (unless you first delete your Uber account) if necessary for purposes of Uber’s tax, insurance, legal or regulatory requirements”

For example, trip history and device data can sit on file for seven years.

7 · The fine print

Money you pay is usually not refunded unless they choose to make an exception.

Read the exact line

Terms of service

“Charges paid by you are final and non-refundable, unless otherwise determined by Uber and the Third-Party Provider assessing the Charge.”

For example, a cancelled order or disputed fee may stay charged unless Help grants a refund.

8 · How it is used

People at Uber can look at your ID photos and related files when fraud or safety systems flag them.

Read the exact line

Privacy policy

“If these processes flag your documents or photos as potentially fraudulent or not a match, specialized customer support agents will manually review them.”

For example, a selfie that does not match your profile photo can be reviewed by a support agent.

9 · How long it is kept

You can start account deletion yourself in the app instead of only emailing them.

Read the exact line

Privacy policy

“You may request that we delete your account here or through the Privacy menus in the Uber app.”

For example, you can open Account then Privacy and .

10 · The fine print

They say they will warn you before big privacy-policy changes.

Read the exact line

Privacy policy

“If we make significant changes, we will notify you in advance of the changes through the Uber apps or through other means, such as email.”

For example, you might get an in-app or email notice before a new data use starts.

Words to know

Legal words from the lines above, in plain English.

model training
Using your content and conversations as examples to teach an AI system, which can then echo them in future answers. For example, a story you write in a chatbot may be studied by the company to make the next version of the bot.
affiliates
Other companies owned by or connected to the same parent company. For example, if you use one app, its sister apps under the same owner may also get your data.
service providers
Outside companies that handle your data on the app's instructions, such as a cloud host or an email sender. For example, the company that stores the app's files in the cloud sees your data but only does what the app tells it.
retention
How long a company keeps your data before deleting it. For example, a policy might keep your messages for 30 days after you delete them, or for as long as it likes.
biometric
Measurements of your body that identify you, like your face, fingerprint or voice. For example, a selfie used to unlock the app or a voice recording matched to you.
indemnify
You promise to pay the company's legal costs and losses if your use of the service gets it sued. For example, if you post a song you do not own and the label sues the app, you owe the app's lawyer bills.
device identifiers
Codes that single out your phone or computer, used to recognise you across apps and sites. For example, the advertising ID on your phone lets two unrelated apps know they are seeing the same person.
third parties
Any company or person other than you and the app, such as advertisers, partners or analytics firms. For example, an analytics company that receives a record of every screen you tap is a third party.
How we got here · grade F · score 34/100 · 15 of 15 policy answers backed by a verified quote · 1 not stated
  • What does the app collect beyond what it needs to work?

    They collect far more than login and messages, including precise location in the background, advertising IDs, driving insights, government IDs, and data from partners and resellers.

  • Does it record your voice, face or body, and what happens to that?

    They collect facial verification, selfies, and audio or video recordings, keep some of it, and use identity data in machine learning.

  • Are your chats and uploads used to train AI models, and is that off by default?

    They say they train machine learning models on account, trip, device, identity, and user content data, and this notice does not offer a training opt-out.

  • Can employees or contractors read your conversations, and when?

    People review flagged IDs and photos for fraud and safety, and support investigates reported misconduct; they do not describe routine sampling of all chats with an opt-out.

  • Are you profiled or tracked for advertising?

    They personalize ads and share device identifiers, hashed email, and location-related data with ad intermediaries, with an ad-personalization opt-out.

  • Do they sell or share your data, and can you opt out?

    They share with users, affiliates, service providers, and ad partners, and they point to an opt-out for ad personalization; they do not claim they never sell data.

  • What rights do they take over what you type and what the AI makes?

    Not stated in the documents.

  • How long do they keep your data after you delete it, and can you delete it in the app?

    You can request deletion in the app and they usually delete within 90 days, but many categories are kept for the life of the account plus seven years, and some stays for safety or legal reasons.

  • Does it build a lasting memory or profile of you, and can you see, edit or turn it off?

    They personalize opportunities from location and past trips and keep ratings and driving insights, but they do not describe a memory feature you can view, edit, or turn off.

  • Do they commit to basic security, and have they leaked data?

    They describe encryption in transit and at rest, access limits, and privacy training, but not an independent audit in this notice.

  • Is there a real age gate, and are teens protected?

    Accounts are generally 18+, and teens 13–17 need a parent invite; age is attested rather than a strong ID gate in these terms.

  • Will they tell you when the rules change, and is the policy specific?

    The privacy notice is dated and says they will notify you in advance of significant changes; the terms also say continued use after posting means you accept.

  • Can they close your account without warning, and can you get your data out first?

    They may immediately end the terms or deny access at any time for any reason, with no promised notice or export first.

  • If something goes wrong, who pays?

    Services are as-is with broad damage limits, and you must indemnify Uber for claims tied to your use, content, or breaches.

  • Do subscriptions renew on their own, and can you get a refund?

    They can set and change charges, and paid charges are final and non-refundable unless they or the provider decide otherwise.

The privacy policy is 8,115 words at a college graduate level (Flesch reading ease 35.7); the terms are 14,097 words at a professional or legal expert level.

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