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DTier DMedium risk · 38/100
  • Your data trains their AI unless you switch it off in settings.
  • Your data is used for personalized ads, including by third-party ad companies.
  • Data is shared with partners and affiliates; you can opt out.
  • The policy describes staff access for safety and legal checks.

Hobby use can train AI by default; they take a broad license, run ads.

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Privacy policy · June 1, 2026 ↗Terms · June 1, 2026 ↗27 min read · college graduate level27 lines verified word for word

Collected

What is collected

Account info, your content, IP, device data, cookies, browsing activity, and city-level location.

Read the exact line

Privacy policy

“In other cases, we receive information through your use of our Services, such as IP address and telemetry data.”

Training

How it is used

They run the service, improve AI, send marketing, and use cookies for targeted ads.

Read the exact line

Privacy policy

“We advertise our Services through third parties, and may use cookies and other tracking technologies to support targeted advertising and serve relevant ads.”

Sharing

Who may see it

Affiliates, customers on your team, ad partners, AI providers, and other vendors can get data.

Read the exact line

Privacy policy

“We may share information with them to provide and support our Services, and to conduct our Advertising and Marketing Activities.”

Kept

How long it is kept

They keep it as long as they say they need it, then delete or it.

Read the exact line

Privacy policy

“We retain your information for the minimum necessary period to fulfill our legal and contractual obligations, develop our Sites and Services, resolve disputes, enforce our rights, for ”

Controls

Your controls

You can opt out of model training in team settings and via their privacy center.

Read the exact line

Privacy policy

“Opt-out of Model Training as described in Section 3 of the Terms of Service. You can learn more here.”

Fine print

The fine print

You must be 16, cover their legal costs, accept as-is service.

No exact line could be verified.

Expand “Read the exact line” to see the source alongside the explanation.

What you can turn off

The controls and opt-outs their own documents describe, and where they say to find them.

  1. Turn off model training in team settings

    Team Preferences / Team account settings (Terms section 3)

  2. Opt out of sale or sharing for ads

    Privacy Notice US section: complete their opt-out form; GPC signals are honored on Sites

  3. or access

    Account Preferences, Privacy Request Center, or privacy@vercel.com

  4. Unsubscribe from marketing emails

    Unsubscribe link in emails or contact listed in the privacy notice

If a switch is not where they say, the deletion request above still applies.

Line by line

The lines that matter most, worst first.

1 · How it is used

On free or trial plans, what you upload can be used to train their AI and given to other companies for their models.

Read the exact line

Terms of service

“if you are on a Hobby plan or trial Pro plan, you agree that we may use Your Content to train our artificial intelligence ("AI") and machine learning models, and we may share Your Content with third parties”

For example, code you paste into v0 on a Hobby account could be used to train models unless you turn training off.

2 · How it is used

They get a wide right to copy, change, and pass on your content to run and improve the product.

Read the exact line

Terms of service

“you grant Vercel a worldwide, non-exclusive, , fully paid, and transferable license to use, copy, modify, adapt, reproduce, distribute, display, publish, store, perform, and create derivatives of Your Content”

For example, they can reuse your prompts or code snippets to build new features without paying you.

3 · The fine print

If someone sues them over your content or how you used the service, you may have to pay their legal bills.

Read the exact line

Terms of service

“You will and Vercel against any claims, actions or demands, including without limitation reasonable legal and accounting fees, arising or resulting from your breach of this Agreement”

For example, if a site you deploy is accused of copying someone else's work, you could be on the hook for Vercel's lawyer fees.

4 · How it is used

They and ad networks can track you to show ads based on your activity.

Read the exact line

Privacy policy

“We advertise our Services through third parties, and may use cookies and other tracking technologies to support targeted advertising and serve relevant ads.”

For example, visiting their site could lead to Vercel ads following you on other websites.

5 · The fine print

On the free plan they can take down your project anytime without warning.

Read the exact line

Terms of service

“We may shut down and terminate projects or deployments using the Hobby plan without notice for any reason or no reason.”

For example, a personal site on Hobby could disappear overnight with no email first.

6 · How it is used

Unless you change settings, stripped-down AI-related data can go to outside AI companies.

Read the exact line

Privacy policy

“For Hobby and Pro plan users, subject to your data preferences in your team settings, we may disclose information (including AI Product Information) to AI business partners”

For example, prompts from v0 could be sent to a partner to improve their model.

7 · How it is used

Staff should not read your files unless you ask, for support, security, or the law.

Read the exact line

Privacy policy

“Vercel personnel are prohibited from viewing Customer Content, except when instructed by you, as necessary to resolve Customer support issues, or for security, Services integrity, or legal purposes.”

For example, a support person may open your project only if you file a ticket about a broken deploy.

8 · How it is used

Paid Pro does not train on your content unless you turn it on; anyone can turn training off in team settings.

Read the exact line

Terms of service

“If you are on a paid Pro plan, Model Training is not enabled by default and you may opt in to Model Training. You may opt-out of Model Training at any time by adjusting your Team account settings”

For example, you can open team settings and switch off model training before using v0.

9 · The fine print

They do not promise the product will work or be error-free.

Read the exact line

Terms of service

“THE SERVICES AND SUPPORT SERVICES ARE PROVIDED "AS IS" AND VERCEL , EXPRESS OR IMPLIED”

For example, if v0 generates broken code that costs you time, they say they are not on the hook.

10 · The fine print

You must be at least 16; they rely on you saying you are old enough.

Read the exact line

Privacy policy

“The Sites and Services are not directed or intended for use by individuals under the age of 16.”

For example, a 15-year-old is not supposed to create a v0 account.

Words to know

Legal words from the lines above, in plain English.

third parties
Any company or person other than you and the app, such as advertisers, partners or analytics firms. For example, an analytics company that receives a record of every screen you tap is a third party.
cookies
Small files a website saves on your device so it can recognise you and remember what you did. For example, a cookie keeps you logged in and can also tell an ad company which sites you visited.
tracking pixels
Tiny invisible images or bits of code in a page, app or email that report back when and where you opened it. For example, a pixel in a marketing email tells the sender the moment you read it.
targeted advertising
Ads chosen for you based on what you have done across other apps and websites, not just this one. For example, you look at shoes in one app and see shoe ads in a totally different app the next day.
retention
How long a company keeps your data before deleting it. For example, a policy might keep your messages for 30 days after you delete them, or for as long as it likes.
legitimate interest
A legal reason that lets a company use your data without asking, when it decides its own need outweighs your privacy. For example, an app may analyse how you use it to improve the product, without ever asking you.
opt out
Something is on by default and stays on until you find the setting and turn it off. For example, your chats may be used for training unless you go into settings and switch it off.
model training
Using your content and conversations as examples to teach an AI system, which can then echo them in future answers. For example, a story you write in a chatbot may be studied by the company to make the next version of the bot.
royalty-free
The company can use your content without ever paying you for it. For example, your photo can appear in the app's ads and you get nothing.
sublicensable
The company can pass its rights over your content on to other companies without asking you. For example, an app can let an advertiser or a partner reuse your video under the licence you gave.
worldwide license
You let the company use your content anywhere on earth, usually for free and for as long as it likes. For example, a video you post can be shown in ads in any country without asking you again.
indemnify
You promise to pay the company's legal costs and losses if your use of the service gets it sued. For example, if you post a song you do not own and the label sues the app, you owe the app's lawyer bills.
How we got here · grade D · score 38/100 · 15 of 15 policy answers backed by a verified quote · 2 not stated
  • What does the app collect beyond what it needs to work?

    They collect account data, your content, IP, telemetry, cookies, browsing and search history, device details, and city-level location from IP.

  • Does it record your voice, face or body, and what happens to that?

    They list photos and video or audio from calls or events as collected information. The policy does not say this is deleted after a session.

  • Are your chats and uploads used to train AI models, and is that off by default?

    On Hobby and trial Pro, training is on unless you turn it off in team settings. Paid Pro starts off and you can opt in.

  • Can employees or contractors read your conversations, and when?

    Staff may not view customer content except when you ask, for support, security, service integrity, or legal reasons.

  • Are you profiled or tracked for advertising?

    They use cookies and third parties for targeted advertising of their services, with a US opt-out of sale/sharing.

  • Do they sell or share your data, and can you opt out?

    They share with affiliates, ad partners, and AI partners, and US law users can opt out of sale or sharing.

  • What rights do they take over what you type and what the AI makes?

    You grant a worldwide, sublicensable, transferable license to use and create derivatives of your content to provide and improve the services.

  • How long do they keep your data after you delete it, and can you delete it in the app?

    They keep data for as long as they say they need it, then delete or anonymize. Deletion is via account docs or a privacy request, not a stated 30-day wipe.

  • Does it build a lasting memory or profile of you, and can you see, edit or turn it off?

    Not stated in the documents.

  • Do they commit to basic security, and have they leaked data?

    They describe reasonable administrative, technical, and physical safeguards, but not an independent audit in these pages.

  • Is there a real age gate, and are teens protected?

    You must be at least 16. They say they do not knowingly collect from under-16s, with no extra age-check described.

  • Will they tell you when the rules change, and is the policy specific?

    Policies are dated. Terms can change by email or a post, take effect right away, and keeping using the service means you accept.

  • Can they close your account without warning, and can you get your data out first?

    On Hobby they may disable or shut down projects without notice for any reason.

  • If something goes wrong, who pays?

    The service is as-is with no warranties, and you must cover their legal costs for claims tied to your content or use.

  • Do subscriptions renew on their own, and can you get a refund?

    Not stated in the documents.

The privacy policy is 6,132 words at a college graduate level (Flesch reading ease 30); the terms are 2,959 words at a college graduate level.

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